What is a primary goal of property management in relation to tenant relationships?

A primary goal of property management in relation to tenant relationships is to decrease resident turnover. This is important for several reasons: high turnover rates can lead to increased costs related to marketing, leasing, and cleaning apartments for new residents. It also impacts community stability and can diminish the overall quality of life for existing tenants. By fostering strong relationships with current residents, property managers can enhance tenant satisfaction, which often translates to longer lease terms and a more stable rental income.

Effective communication, addressing tenant concerns, and providing excellent customer service are all strategies that contribute to minimizing turnover. Building a sense of community and loyalty among tenants encourages them to stay longer, which is beneficial for both the residents and property owners.

The other choices, while they might seem related to property management, do not align with the goal of maintaining positive tenant relationships. Limiting communication with residents could lead to dissatisfaction and increase turnover, while focusing solely on new leasing agreements ignores the critical aspect of tenant retention. Increasing market rent each year can be necessary but should be balanced with tenant satisfaction to avoid turnover.